Are you ready to showcase your tech innovations and connect globally?

The European-Canadian Centre for Innovation and Research (ECCIR) and Next Generation
Manufacturing Canada (NGen) are pleased to invite Albertan companies to represent
Canada at Hannover Messe 2025.


Hannover Messe is the world’s largest showcase of advanced manufacturing and energy
solutions. In 2025, Canada is taking centre stage as the official partner country,
spotlighting how Canadians are leading the way to a more sustainable world.
Hannover Messe will take place from March 31-April 4, 2025 in Hanover, Germany.

Expect 130,000 On-Site Attendees, 4,000 Exhibitors, and 300 Startups. Join Hannover
Messe 2025 as an exhibitor or delegate to:

  • Showcase your innovative products & solutions on the global stage.

  • Connect with industry leaders, international buyers & distributors to enter new markets. Two-thirds of attendees are involved in investment decisions, with 22% coming with concrete plans.

  • Foster international collaborations with companies & research institutions. One-third of all professional visitors come from outside Germany, with more than half from outside the EU.

  • Book B2B meetings in advance to maximize your networking opportunities.

  • Learn about technological leaders (SIEMENS, BOSCH, SAP, etc.) and global market trends.

  • Join On- & Off-Site Tours.

Over 70% of visitors find significant value in attending.

Get a Glimpse into This Year’s Visitor Insights at Hannover Messe!

Testimonial: Albertan SME Aro Robotic Systems joined ECCIR at Hannover Messe in 2023.
Aro’s CTO Clayton Coutu said: "Hannover Messe has been a very effective platform for us to
show our robotics to the world. The show helped us expand our network, gain market
insights, and meet potential partners."


Interested in joining Hannover Messe 2025 as an exhibitor or delegate? Spaces are limited!
Contact Lucy Haentschel at lhaentschel@eccir.ca as soon as possible to express your
interest. With a background in Germany, Lucy can provide valuable advice on the trade
show, the German innovation landscape, and the city of Hanover.

Don’t miss your chance to expand your business horizons at Hannover Messe 2025!
We look forward to seeing you there.